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Robe changes up for the future:Jens Poehlker will take on a new role for Asia

Robe lighting starts 2023 with the announcement of two important new roles boosting its international management team, both looking ahead and eyeing the company’s expansion over the next several years!

Jens Poehlker will now take on a new role as regional sales manager for Asia on top of his position as MD for Robe’s Singapore office.

This follows the announcement at the end of 2022 of Ingo Dombrowski as Robe’s new international sales director, while Harry von den Stemmen became key global account manager as well as taking on a more ambassadorial role in the company.

Like Ingo and Harry, Jens have already been integral to the growth and success of the Robe operation for some years.

Singapore based Jens joined Robe as MD for Robe Asia Pacific in 2016 and has steered that operation diligently and successfully through the many pandemic‐related challenges, building a talented and stable team to work alongside him.

“It is now time to set the focus on bigger targets!” he stated.

Known for his great organisational skills and inclusive approach to management, with this dedicated team and other resources in place at Robe’s Singapore office, Jens is perfectly placed to provide outstanding ad hoc service and support across the region. Pooling these resources will assist partners in other Asian countries to service their Robe customers faster and even more efficiently, offering a real win‐win situation.

With the current strong partner network in the region, Jens is optimistic about the future and the potential of managing a vastly bigger territory which he views as a chance to increase flexibility and capitalise on new commercial opportunities. “By leveraging each other’s experiences, Asia as a region will become much more robust with the option of working together across companies and borders,” he explained, adding that he is “looking forward to collaborating with our partners and continuing the great work that Harry has started over the years.”


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