Prolight + Sound Bangkok 2026 launches, positioning Thailand as ASEAN’s gateway for entertainment and professional AV technology

The official press conference for Prolight + Sound Bangkok (PLSB) 2026 was successfully held at Elysium Immersive Club, Bravo Bangkok, on 23 March, bringing together 100 leading industry stakeholders including Golden Duck Group, Mahajak Development, ProPlugin, The Asavasopon, and Vichai Trading, alongside government representatives, associations, and media from across the professional audio, lighting, event, and entertainment sectors. This strong interest reflects the ongoing momentum of Southeast Asia’s entertainment, event, and music market – one of the fastest-growing sectors globally.

At the upcoming show, visitors will have the opportunity to connect with over 150 international exhibitors and engage with more than 5,000 trade visitors from across Asia, reinforcing the fair’s role as a key regional platform for business, networking, and industry growth.

As Southeast Asia emerges as a global hotspot for concerts, festivals, and immersive entertainment, Prolight + Sound Bangkok is strategically positioned to capitalise on this growth and accelerate industry development across the region.

The press conference opened with a high-impact immersive demonstration prepared by Elysium Immersive Club, showcasing next-generation visual, lighting, and sound technologies.

Subsequent panel discussions included distinguished speakers from the Tourism Authority of Thailand (TAT), Thailand Convention and Exhibition Bureau (TCEB), Event Management Association (EMA), ONE Asia Ventures, PM Center, Elysium Immersive Club, and CRÈME Academy, who all shared valuable insights on the development of the professional entertainment industry.

A key paneldiscussion under the theme “Advancing the Professional Entertainment Industry in ASEAN: Technology, Live Experience & Regional Competitiveness” highlighted a shared consensus across public and private sectors: the entertainment and events industryis entering a new era driven by advanced technologies, immersive experiences, and large-scale productions. Thailand is uniquely positioned to lead this transformation, supported by strong infrastructure, a dynamic creative economy, and increasing demand for world-class live experiences.

Show highlights of Prolight + Sound Bangkok 2026

·      Outdoor audio demonstrations, including advanced line-array systems

·      Live immersive technology showcases and real-world applications for concerts, festivals, and mega events

·      Musical Instruments & Gear Zone featuring instruments, DJ equipment, backline gear, and performance technologies

·      Comprehensive conference programme and industry-led knowledge sessions

The exhibition will feature comprehensive showcases across professional audio, lighting, stage, LED, pro AV systems, and music-related technologies, alongside immersive demonstrations and real-world applications tailored to concerts, festivals, venues, and mega productions. Building on the success of Prolight + Sound Guangzhou and Music China, Prolight + Sound Bangkok will feature a dedicated Musical Instruments & Gear Zone, tapping into Asia-Pacific’s USD 8.4 billion market, which is forecast to grow at 6.5% annually, positioning Thailand as a premier industry showcase1. The show will also include an official Singapore Pavilion, highlighting leading companies and innovations from Singapore, and reinforcing strong regional participation.

www.prolightsound-bangkok.com