HARMAN Professional meets with Asia Pacific distributors to discuss future AVL trends
HARMAN distributors from across Asia‐Pacific (APAC) gathered in Singapore to meet with HARMAN Professional’s President Brian Divine, Senior Vice President for Global Sales, Jaime Albors and Senior
Vice President for Global Product Development, Andy Flint.
The HARMAN Professional leaders led an in‐person ‘Partner Townhall’ to share updates on key wins, supply‐
chain and the company’s new product roadmap, as well as to collect feedback from HARMAN’s partner network on trends in their markets and opportunities that can be captured
for growth.
INVESTMENT IN INNOVATION RESULTED IN A STREAM OF NEW PRODUCTS IN 2022
Throughout the pandemic HARMAN remained committed to its investment in R&D and this visit came on the back of a stellar year for new product launches across audio, video and lighting. In 2022, the company launched a new category of line array
loudspeakers in the form of the JBL SRX900 series. Development in line array didn’t stop there as it was soon followed by the newest additions to the VTX A Series family. The new VTX A6/ B15 line array loudspeakers and subwoofers opened new opportunities in both touring, worship and performing arts spaces. JBL also announced nine new models to its flagship ‘Control Contractor Install’ speaker portfolio and refreshed its range of premium portable PA loudspeakers with the launch of the PRX900 Series.
AMX sprang into its 40th year in style, with the release of the Jetpack Kit, a new plug and play AV transport, control and remote management solution. Next was the much anticipated VARIA family of persona‐defined touch panels, which set new standards in interoperability, and most recently AMX launched the new SVSI N2600 series of professional grade 4K60 Video Encoders and Decoders.
HARMAN’s lighting brand, Martin, has already refreshed much of its portfolio in recent times and the new products kept coming. The entertainment lighting range expanded with the introduction of the ERA150 and ELP Par ranges of LED fixtures, and the next generation MAC Aura, the MAC Aura XIP.
The Martin Architectural range was also expanded with the introduction of Exterior Linear Pro lighting fixtures which feature low power consumption and IP66 protection.
Brian Divine shared, “At HARMAN we believe in taking that extra effort to gather feedback directly from our customers so that we can better understand their future needs, regional industry trends and get feedback on our recently launched products. Harman is committed to investing in innovation and our R&D (research and development) never stops. These first‐ hand inputs provide valuable insights that will shape our strategy and roadmap”.
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