AVL WorldNews

Prolyte’s Verto Truss used at LA Auto Show

Prolyte’s Verto Truss system was used by Creative Technologies (CT) at three separate booths during the Los Angeles Auto Show. During the show, CT installed 3,200 linear feet of black, powder-coated Verto truss to create booths for Genesis, Hyundai, and Kia. Prolyte’s Verto truss low self-weight allowed for more creative lighting options and flexibility in designing the booths. The Verto truss quick assembly, silent connection, and low self-weight also translated into a significant savings of at least 50% on drayage and labor costs. In addition to the LA Auto Show, CT’s also relied on Prolyte’s Verto truss for a Volvo product launch at the plant in the Carolinas. CT built a stage inside the warehousing facilities to release a new car model for Volvo’s Worldwide management team.

CT was first introduced to the Verto truss by PJ Turpin at LDI conference in 2017. Following the show, CT purchased approx. 3,200 feet of black powder coated Verto truss. The company also decided to replace all their 12” plated truss for Verto and would begin using it at all major auto shows in the United States. Ian Dobson, Project Manager/Lighting, Creative Technology Group said, “The Verto Truss has worked so well for us that we now use it for all major US auto shows. It is lighter, more adaptable and quicker to assemble which resulted in incredible savings and flexibility.” CT purchased the trusses from A.C. Lighting, the North American distributor for Prolyte. www.prolyte.com

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