Ayrton appoints Marc Lorenz as Designer Relationship Manager for Europe


Marc Lorenz
Marc Lorenz

Ayrton is extremely excited to announce that renowned lighting designer, director and programmer, Marc Lorenz, joins its growing international team as designer relationship manager with a focus on Europe, effective from 1st December 2021. “I am very excited to be joining Ayrton,” says Lorenz. “I know some of the team already, and I know and like how Chris (Ferrante, Ayrton’s CEO) is driving the brand forward. “As a designer and programmer, I have worked with Ayrton products before, firstly with the Creative Solutions products like MagicPanel and CosmoPix, and latterly with Khamsin and other of their Classic fixtures. So I already know about the quality of the products, and this is what I want to bring to people’s attention. In my new role, my experience and knowledge will be a touchpoint for the designers and operators. We talk the same language because I have been in their shoes for a long time, so I know about the tasks and issues they face in their daily work. In turn, I can gather their input to help bring Ayrton to the next level and beyond.” “Having Marc join us makes us very happy,” says Ferrante. “We have long known of his creative talents which are supplemented by his broad technical knowledge, and his ability to bring even the most ambitious creative ideas to life. We are excited to have Marc bring those talents to Ayrton and know he will become a very welcome addition to our team.”


ayrton.eu


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