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CineTech Engineering Works upgrades Shree Talkies with the first Dolby Atmos cinema in Agra

Located on the north side of Agra, the Shree Talkies 860- seat main theater became the first in the city to offer Dolby Atmos sound, which features ceiling and full-range surround speakers to create an immersive, three dimensional soundstage. To comply with Dolby’s strict specifications for Atmos theaters and offer a premium audio experience, Shree Talkies hired cinema integrator CineTech Engineering Works to outfit the theater with JBL Professional loudspeakers and Crown amplifiers. “With the theater having a seating capacity of 860, total throw distance of 112 feet and height of around 45 feet, designing an immersive audio system with overhead speakers was a challenge,” said Asad Rashid, Owner of CineTech Engineering Works. Behind the screen are JBL 5742 ScreenArray loudspeakers for the left, center and right channels. Screen Spreading Compensation (SSC) and Optimized Aperture Waveguide technology give the 5742 speakers extremely focused coverage. For the surround and overhead channels, CineTech installed JBL 9310 and 8350 cinema surround loudspeakers. JBL 4642A dual 18-inch subwoofers add thunderous low frequency output, delivering the full impact of modern films. For amplification, CineTech installed Crown DSi 1000, DSi 2000, DSi 4000 and DSi 6000 amplifiers which offer onboard DSP and perfectly matched performance with ScreenArray systems. Together, the Crown amplifiers and JBL cinema loudspeakers form a class leading cinema audio system that delivers unparalleled immersion at Shree Talkies. “Choosing any speaker brand other than JBL Professional was just not an option. Considering JBL’s cinema legacy across the globe, there was no doubt about the quality of the product or the service. Our audience has an amazing cinematic experience thanks to JBL loudspeakers. It was a fantastic experience working with HARMAN Professional Solutions and CineTech Engineering Works. Post-installation support was brilliant, and we are very satisfied with the quality, sales and service,” said Agarwal.

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