100 Claypaky XTYLOS highlight the Jova Beach Party
One hundred Claypaky XTYLOS units were used to create the “Il colore del suono” (the color of sound) lighting rig, conceived by the Giò Forma studio and created in conjunction with Claypaky’s lighting designer Marco Zucchinali. The installation was put together for the Jova Beach Party on the runway of Milan Linate airport. Claudio Santucci from Giò Forma explained how the installation came about: “It all started with Jovanotti’s and the creative team’s request to have a light installation which could be seen from afar. I went to the Claypaky showroom to see their new light, the Xtylos. After the demo, I immediately realized that a large open outdoor space like an airport was the best place to get the most from its solid concentrated light beams.
We then talked to Paolo Dozzo, Claypaky’s manager for Italy, who made the 100 Xtylos units available to us through Agorà.” Santucci went on to say: “Giò Forma’s concept draws its inspiration from the idea of expressing the relationship between light and sound as a cross between vibrations and sensory stimuli that merge into a syn-aesthetic whole. We wanted to represent the connection between sound waves and light waves. Few people know that there is a very close relationship between the two: some sound frequencies correspond to the light frequencies of certain colors.” The “il colore del suono” installation produces a play of light and music, which also evokes certain aspects of nature: the waves on the sea, the Northern Lights, rainbows.